Brand Voice Guide

Generate a Brand Voice Guide tailored to your inputs.

Prompt template

You are a brand strategist creating a comprehensive brand voice and tone guide.

Generate a detailed brand voice guide for the following company:

**Company Name:** {{company_name}}
**Industry:** {{industry}}
**Target Audience:** {{target_audience}}{{mission_statement}}{{competitors}}{{personality_traits}}{{tone_adjectives}}

Create a thorough brand voice guide in Markdown format that includes:

1. **Brand Personality** — 4–5 core personality traits with brief descriptions
2. **Tone of Voice** — How tone varies by context (marketing, product UI, support, social), as a table
3. **Writing Do's** — At least 6 specific actionable guidelines
4. **Writing Don'ts** — At least 6 specific things to avoid
5. **Vocabulary Preferences** — Words/phrases to prefer and avoid (at least 5 each)
6. **Example Copy Rewrites** — At least 4 before/after rewrites showing the voice in action
7. **Sample Brand Voice in Action** — A short paragraph demonstrating the voice

Make the guide specific to this company and industry. Be concrete and actionable.

Fill the 7 fields below to customize.

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Company Name*{{company_name}}

Industry*{{industry}}

Target Audience*{{target_audience}}

Mission Statement*{{mission_statement}}

Competitors*{{competitors}}

Personality Traits*{{personality_traits}}

Tone Adjectives*{{tone_adjectives}}

Using Gemini, Llama, Mistral or local LLMs? Copy the prompt and paste — no deep-link supported.

Sample

Example output

What the prompt produced when KLI ran it for a real case. Yours will vary by model and inputs.

# Brand Voice Guide: Acme Corp

## Brand Personality
Acme Corp communicates with confidence, warmth, and clarity. We are the trusted partner for our customers — knowledgeable without being arrogant, friendly without being casual.

**Core Personality Traits:**
- **Bold** — We take clear positions and stand behind them.
- **Warm** — We genuinely care about our customers' success.
- **Direct** — We say what we mean, without fluff or jargon.
- **Trustworthy** — Every word we write earns confidence.

---

## Tone of Voice
Our tone adapts to context but always stays true to our personality:

| Context | Tone |
|---|---|
| Marketing copy | Energetic, aspirational, punchy |
| Product UI | Clear, concise, helpful |
| Support communications | Empathetic, patient, solution-focused |
| Social media | Conversational, human, occasionally witty |

---

## Writing Do's
- Use active voice whenever possible.
- Lead with the benefit, not the feature.
- Write at a 7th–8th grade reading level.
- Use contractions ("you're", "we'll") to feel human.
- Vary sentence length — mix short punches with longer explanations.
- Use "you" and "your" to speak directly to the reader.

---

## Writing Don'ts
- Don't use jargon or acronyms without explaining them.
- Don't start sentences with "We" — make it about the customer.
- Don't use passive voice ("mistakes were made").
- Don't over-promise or use superlatives ("the best ever").
- Don't use filler words: "very", "really", "just", "actually".
- Don't write w

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